Audio Lessons + Worksheets
BRANDING BASICS
Build the foundation for your business.
Before you can sell your brand, you need to build it! This work will influence everything you do in your business, and will actually make it so much easier. As always, don't hesitate to reach out with questions!
1. ESTABLISH YOUR BRANDING
A. How to Quickly Start an Online Business
Getting down to the nitty gritty! Listen to the audio lesson to see what you really need to establish for your biz to get going. (This was originally done live.)
B. Brand Messaging Guide
This will be a reference that you go back to again and again! The purpose of this exercise is for you to walk away with your full Brand Messaging Guide. Revisit any time you need to get reacquainted with your brand, create content, or write copy.
2. DIFFERENTIATE FROM OTHERS IN YOUR MARKET
B. "Competitive" Analysis
(We put "competitive" in quotes because we believe there's room for everyone in the business world!) Listen to the audio, then use this spreadsheet to study other businesses in your market and figure out where you can differentiate.
A. How to Stand Out in a Saturated Market
Listen to the audio lesson for a break down on how to study other businesses in your market
